Today I have the newly released Serious Business collection by Pretty Serious Cosmetics to share with you. You have no idea how wrong I feel saying ‘serious’ twice in a sentence so I will be trying to avoid that from now!
This six piece collection pulls names from within the nail polish community which, I think, are just fabulous to have used when naming a nail polish collection. The collection also features a pretty good range of different finishes and colours, so there’s surely something in there to please everyone.
For clarity, I purchased two of these shades myself (No Buy and HTF) and was gifted the remaining four. That was a real nice surprise and I’m grateful I had the opportunity to try them all. Let’s check them out!
First up is Destash. For those of you who might not know, a destash is something that nail polish aficionado’s do when they need to ‘lighten the load’. Selling or re-homing their polishes so they can be loved a bit longer by someone new.
For me, Destash is like the darker, less neon, more jelly formulated cousin to The Pink One, also by Pretty Serious. The base is a deep fuchsia jelly, with a hint of creme, and strong iridescent blue shimmer throughout. It applies nice and smoothly without issue. My swatches are two easy coats and no topcoat.
Next up is Epic Haul. OMG guys. It’s beautiful! An ‘Epic Haul’ is when the nail polish connoisseur goes forth and satisfies their need to obtain a heap of pretties in one, often decent, transaction.
This lovely, cool green has a green jelly style base, also with a hint of creme for some solidness and a strong shimmer that is predominantly blue with hints of pink. Imagine my surprise when I got this one and wiggled my fingers (picture Samantha from Bewitched wiggly her little nose, that’s my fingers) and the shimmer turned golden. So hard to capture on camera, but definitely there, it’s stunning. My swatches are two thin coats and topcoat.
Next up is glitter bomb heaven with Dupe. A ‘dupe’ is pretty self explanatory. Generally one polish that is created using another as it’s exact inspiration, or in other words, copied! Sometimes this could be a good thing, sometimes it is certainly not.
Dupe has a blackened teal coloured jelly base and is packed with small glitters ranging in colour from lemon, purple, blue and fuchsia. The formula on this is pretty tricky to use and needs to be done with some patience. The amount of glitter in it causes it to be a lot thicker, but the payoff is worth it for the finish. If you remember Scrangie by Pretty Serious (released last year), it is similar in consistency to that polish.
I applied two coats for my swatches. I applied as thin a coat as I could for my first coat, then dabbled the polish on an manually spread it around on my second coat. You could also layer one coat over a nice creme base, or use a sponge to apply the glitters. This one likes a good, juicy topcoat so don’t be shy!
Next up is the pretty Free Sample. A free sample is pretty much exactly that! I’m sure you can figure it out!
This shade is a ballet slipper pink, and it contains the very same shimmer that is in Epic Haul. Due to the creme consistency in this polish the shimmer is more subtle, though no less beautiful. It has a medium consistency, and my swatches are three coats due to some patchiness caused by me not allowing my coats to dry well enough in between. A nice topcoat helps to bring out the shimmer beautifully with this polish.
Now one for the flakie fans! HTF translates to ‘Hard To Find’ which is when a polish is so rare, or vintage perhaps, it becomes HTF. Usually being able to get your hands on something you have wanted that is HTF is a pretty big deal!
HTF has a blackened brown tinted jelly base and is filled with beautiful opal flakies that shift predominantly orange/yellow/green/blue and also contains lots of golden micro shimmer. Despite this amount of flakes added, this one was lots thinner in consistency than I had thought it would be. It actually worked out perfectly because you could gets lots of depth in your manicure and of course, lots of flakies! My swatches are three thin coats plus topcoat.
Lastly in this release is No Buy. A no buy is quite a despicable thing not unlike a harsh diet of the nail polish variety. No buy’s are horrible, and much like a diet, rarely work. How pretty is this?!!
No buy is a rich, deep vintage crimson/berry red with lots of red and golden sparks and shimmer. As I expected it would be, it is absolutely flawless in every way. Easy to apply, smooth and with a stunning jelly-like depth. My swatches are two thin coats and topcoat.
What do you think? Have you grabbed any from this release?
You can grab the Serious Business Collection now from Pretty Serious Cosmetics who ship worldwide.